Online Presence vs. Present Existence

This is a subject that I have been struggling with, since the start of the year. Who am I? what can I share? And do I align with this trend? are my biggest questions

It is absolutely obvious that online is a growing market and that social media is booming. To advertise our small businesses we have to be in trend with the new advertising platforms, we have to be where everyone is. I remember when I did Uni, Facebook advertising was something that we didn't have and growing a Social Media following wasn’t trendy. To this I say, Thank God that trends change, I cant think anything worst that been stuck on a trend forever!

This thriving potential, for getting ourselves out there is really calling me, pushing me to do several "free webinars" on growing my business online, getting followers and getting myself known by the "social community".